Job Description

Are you a creative individual with a passion for social media and content creation? Join our team as a Social Media & Content Creator! This hybrid role offers the best of both worlds - two days in our vibrant Manchester City Centre office and the rest in our innovative production suite. With a competitive salary range of £28k - £35k per annum and the opportunity to work under the guidance of our Business Units Director, Sam Middleton, this role is perfect for someone ready to make an impact in the digital world. Apply now and unleash your creativity!

Content Creation and Management

• Develop platform-specific content calendars (e.g., Instagram Reels, TikTok trends, Pinterest boards).
• Produce high-quality multimedia content (photos, videos, graphics) using tools like Adobe Creative Suite, Canva, or CapCut.
• Write engaging copy tailored to brand voices and platform algorithms.
• Stay ahead of social trends, memes, and platform updates to keep content fresh.
• Conceptualise and execute creative content, elevating client campaigns and driving significant boost in audience engagement.
• Oversee end-to-end content production, ensuring visuals and narratives aligned with client brand identities and desired target audiences.

Client Account Management

• Act as the primary point of contact for assigned clients, ensuring alignment with their business goals.
• Conduct strategy sessions to define KPIs (sales, engagement, follower growth).
• Deliver monthly performance reports and present actionable insights.
• Identify upsell opportunities and collaborate on campaign expansions.

Social Media Strategy

• Design data-driven strategies integrating shoppable posts, influencer partnerships, and UGC.
• Collaborate with designers, copywriters, and paid media teams for cohesive campaigns.
• Audit competitors and recommend innovative tactics to differentiate clients.
• Craft trend-savvy content strategies, leveraging viral trends to amplify brand relevance and engagement.

Community and Analytics

• Foster community engagement through thoughtful interactions, proactive comment management, and building meaningful connections with audiences.
• Moderate comments, DMs, and reviews, fostering authentic audience connections.
• Track KPIs (CTR, conversion rates, ROI) using Meta Business Suite, Google Analytics, or Dash Hudson.
• Optimise content based on real-time analytics and A/B testing.

Skills:

• 3+ years in social media management and content creation, preferably in e-commerce or agency settings.
• Expertise in Instagram/TikTok trends, social commerce tools (e.g., Shopify integration), and analytics platforms.
• Client-facing experience with a knack for translating complex data into digestible insights.
• Strong organisational skills to juggle multiple clients and deadlines.