Account Management
Understands the client’s business, key contacts, organization structures, processes, and business plans
Anticipates client needs, identifies solutions, acts in the client’s best interest to increase the value of service
Sets client expectations and ensures timely and on-target deliverables throughout the project lifecycle
Oversees timelines, client feedback and communication flows
Manages budgets, oversees scope, ensures profitable delivery of services and client satisfaction
Integrates with account teams to ensure consistent branding
Passion for fast paced creative & production heavy account
Strategic Leadership and Contribution to “Ideas that Grow Brands”
Understands the marketing landscape & aligns innovative tactics with client objectives
Develops sound strategies across deliverables (tv, print, OOH, brochures, digital, web, social) & mobile platforms given target, brand and competitive insights
Maintains thought leadership, watches trends, and applies thinking towards client ROI
Understands branding and integrated marketing principles
Analyzes campaign data and draws actionable insights to optimize results
Leads brainstorms, contributes Big Ideas, and collaborates with internal team members
Represents the agency in cross-agency partner meetings as thought leader, garnering action from partner agencies as needed
Account and Business Development
Develops client relationships & identifies opportunities to add value to client’s business
Develops proposals and presents ideas and plans
Establishes meaningful measures of the agency’s impact on the client’s business
Mentors team and promotes growth opportunities to retain employees
8-10+ years account management experience in an agency environment or equivalent client-side marketing experience
6-8+ years experience working on integrated marketing campaigns with extensive production experience