Designing end-to-end AI-powered content production workflows spanning research, ideation, strategy inputs, briefing, drafting, optimization, editing, quality assurance, repurposing, and delivery
Owning the development of content across a portfolio of approximately 1–6 clients across a range of industries, depending on account scope, while working closely with Content Marketing and Digital PR managers to translate business goals, audience insights, and channel strategies into clear, compelling work
Writing and editing across formats, including website and landing-page copy, articles, thought leadership, campaign concepts, email, social, paid media, scripts, sales enablement, and other digital experiences
Learning and applying each client’s positioning, brand guidelines, tone, voice, terminology, and editorial standards with a high degree of accuracy
Building reusable prompt libraries, templates, agents, evaluation criteria, and editorial guardrails that improve speed, consistency, and quality across accounts
Evaluating AI-generated work for accuracy, originality, relevance, bias, brand alignment, and editorial quality before it reaches a client or audience
Conducting research, interviewing subject-matter experts, verifying claims, and transforming complex information into accessible, persuasive content
Identifying friction in the content-production process and developing practical solutions that make the team faster and more effective
Testing emerging AI models and content technologies, documenting what works, and helping establish responsible best practices across the organization
Managing multiple projects and competing priorities in a fast-paced agency, consultancy, publishing, or in-house marketing environment
2-3 years of experience in copywriting, content marketing, editorial, content strategy, or a related creative discipline
A portfolio demonstrating strong writing and editing across multiple formats, audiences, brand voices, or industries
Exceptional command of language, structure, grammar, storytelling, and persuasive communication
Working knowledge of established editorial standards and style guides, with strong fact-checking and quality-control instincts
Hands-on experience using generative AI throughout the content-development process—not simply for one-off drafting
The ability to explain how you prompt, evaluate, edit, and improve AI-assisted work, including where human judgment must take over
Experience building and working with custom AI assistants, lightweight agents, automated content workflows, and evaluation frameworks using platforms such as ChatGPT, Claude, Perplexity, Profound, or similar AI and LLM-based tools, including developing custom instructions, prompts, workflows, and quality-control processes
Working familiarity with analytics, SEO, keyword research, and social listening platforms, including tools such as
Google Analytics, Google Search Console, Semrush, and Hootsuite, and the ability to translate performance data and audience insights into stronger content
Strong working knowledge in creating repeatable content workflows, templates, prompt systems, or other tools that improve quality and production efficiency
Strong client-facing communication, presentation, collaboration, and feedback-management skills