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Plan, launch, and optimize paid campaigns across platforms including Meta, Google, TikTok, and emerging social channels
Own budget allocation, pacing, and performance optimizations in order to drive performance goals such as sales and customer acquisition
Conduct in-depth analysis of campaign performance, providing actionable insights and recommendations for improvement
Partner closely with creative teams to inform messaging, formats, and testing approaches
Lead A/B testing and experimentation across audiences, creative, platforms, and campaign structures
Present performance results and strategic recommendations to internal teams and clients
Stay on top of platform trends, algorithm changes, and best practices in paid media and digital performance
Take ownership of performance media initiatives, driving results aligned with client goals and being accountable for outcomes
3+ years in a performance focussed paid media role, ideally with a strong focus on retail and e-commerce
Proficiency in digital marketing platforms such as Google Ads, Facebook Ads, and Google Analytics
Strong analytical skills with the ability to translate data into actionable strategies
Excellent communication and presentation skills
Ability to work in a fast-paced environment and adapt to changing client needs
Experience in feed management across Google and Meta is not required but highly preferred
Familiarity with tools such as DataFeedWatch, Google Merchant Center, Meta Commerce Manager, and reporting platforms like Looker Studio is a strong asset
Monday - Thursday in office (Fridays are remote optional)
Flexible time off, including paid vacation and sick days
Consistent culture and team-building events
Employee recognition and incentive programs
Seasonal celebrations and gatherings throughout the year
Office lunches
Branded company swag
Access to industry events, learning opportunities, and non-profit outreaches
Dog-friendly offices
Unlimited coffee, drinks, and snacks
Flex work and travel options
Comprehensive extended health benefits