Owning multiple applications within Polaris IQ, leading the squad responsible for delivering your roadmap, and contributing to the broader Wpromote Product roadmap
Conducting user research, analyzing market and product data, and developing clear use cases and recommendations to evaluate and prioritize opportunities
Translating user and business needs into requirements, workflows, acceptance criteria, and prioritized work for Engineering and Design
Partnering across Engineering, Design, R&D, Product Marketing, Sales, and Client Services to deliver, launch, and drive adoption of valuable and reliable product experiences
Representing Polaris IQ in client conversations, sales demos, internal meetings, and cross-functional planning
Using product usage, adoption, feedback, and business performance data to evaluate success and guide future decisions
Triaging product questions and issues, identify patterns, and escalate bugs, risks, and opportunities for improvement
3+ years of experience in digital marketing, marketing technology, or a digital agency, with a strong understanding of how agency teams deliver marketing services for clients
Experience translating user or business needs into product requirements, priorities, workflows, or deliverables
Experience working with technical and cross-functional teams to move initiatives from idea through execution
Strong communication, facilitation, analytical, and critical-thinking skills, with the ability to create alignment and make informed recommendations
Ability to independently manage ambiguity and competing priorities, make sound decisions, and take ownership without extensive oversight
Curiosity about marketing technology, data, AI, and emerging ways to improve how marketing teams work
Product management, product operations, or software development experience, particularly in SaaS or marketing technology
Hands-on experience in paid search, paid social, programmatic, SEO, content, creative, analytics, measurement, or another digital marketing discipline
Experience working with marketing data, APIs, integrations, dashboards, reporting, SQL, BigQuery, or product analytics tools
Experience with Jira and Agile/Scrum practices
Experience supporting client-facing demos, training, enablement, launches, proposals, or go-to-market initiatives