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Identify, prospect, and close new business opportunities through strategic outreach, personal selling, and relationship-led pipeline development, maintaining 3x in-quarter pipeline coverage and adjusting prospecting focus to close pipeline gaps.
Participate in 1:1 ABM qualified account outreach, engagement, and relationship building, with timely follow-up and disciplined management of inbound leads and referrals.
Maintain strong Salesforce hygiene (next steps, deal stage updates, and close plans) to ensure clean pipeline data and forecast confidence.
Execute a consistent pre-call research and discovery approach to identify and qualify prospect business challenges, key stakeholders, and decision criteria.
Own opportunities from first touch through close by maintaining an Opportunity Plan as the source of truth and applying Command of the Message, MEDDIC, or other proven methodology to map the buying committee, multi-thread stakeholders, uncover business challenges, and advance deals to close.
Maintain up-to-date knowledge of Wpromote capabilities, services, channels, and industry trends relevant to prospective clients.
Lead the end-to-end RFP and pitch process, partnering with subject matter experts to manage timelines and deliverables and ensure on-time, high-quality execution.
Translate client business challenges into cohesive, compelling pitches that highlight Wpromote differentiators and strategic solutions to drive desired business outcomes.
Travel to in-person pitches and prep sessions as needed.
Drive executive alignment and navigate procurement, legal, and contracting requirements, leading negotiations to secure mutually beneficial agreements and close enterprise deals.
Participate in post-mortems for wins, losses, and no-decisions, feeding insights back into enablement and future deal execution.
10+ years of B2B consultative sales experience, ideally within a marketing agency, media platform, or related services/solutions, with a strong understanding of creative and digital marketing channels and their impact on business growth.
3–5 years of proven success managing complex B2B enterprise sales cycles, leading multi-threaded opportunities and aligning stakeholders across procurement and executive leadership.
Strong understanding of omnichannel marketing strategy, including the role of creative and key digital channels (paid search, paid social, programmatic, video, CRM/email, and SEO) in driving measurable growth across the customer journey.
Proficiency with Command of the Message, MEDDICC, or another proven B2B sales methodology to qualify, advance, and close complex opportunities.
Experience leading 1:1 ABM initiatives, including personalized outreach and strategic relationship-building to engage and convert high-value target accounts.
Robust professional network and established relationships with key industry players that you can leverage to build trust and open doors.
Strong consultative selling and communication skills, with the ability to uncover client needs, simplify complex concepts, and influence stakeholders with clear, compelling recommendations.
Proven ability to coach and quarterback cross-functional stakeholders, building alignment internally and with prospects to advance opportunities and drive outcomes.
Experience maintaining strong CRM hygiene and opportunity planning to support accurate forecasting and deal execution.
High-energy, results-driven work ethic with humility, curiosity, and a collaborative, positive presence.
Growth mindset with commitment to continuous improvement and ongoing learning.
Willingness to travel for client meetings, pitch sessions, and events as needed.
A Bachelor’s degree in Sales, Business Administration, Communications, or a related field or equivalent experience.