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Serve as the primary point of contact for enterprise-level clients, ensuring all deliverables are aligned to business goals and executed on time and at high quality.
Translate client goals into actionable marketing objectives and measurable deliverables.
Oversee and project manage all campaign activities, including email builds, QA, approvals, and deployment coordination across creative and technical teams.
Partner with clients on email and CRM strategy, providing guidance on segmentation, testing, personalization, and optimization.
Lead cross-functional teams (developers, strategists, designers, and PMs) to deliver integrated MarTech programs that drive measurable impact.
Identify growth opportunities within accounts and support renewals and expansions in collaboration with leadership.
Contribute to internal process improvements and mentor mid-level CSMs and Project Coordinators to build team capability and scalability.
Participate in resourcing, forecasting, and capacity planning discussions with leadership to ensure consistent delivery quality.
7+ years of experience in Email Marketing, CRM, or Lifecycle Marketing within an agency, SaaS, or marketing technology environment.
Proven experience managing enterprise or multi-brand clients with complex marketing automation and data structures.
Strong working knowledge of platforms such as Iterable, Braze, Salesforce Marketing Cloud, or similar tools.
Solid understanding of audience segmentation, personalization logic, A/B testing, and campaign analytics.
Demonstrated expertise in project management, with the ability to oversee multiple concurrent workstreams.
Excellent communication and client relationship skills, with confidence managing executive-level discussions.
Highly organized, adaptable, and proactive, with a passion for structure and process in a fast-paced environment.
Experience mentoring or coaching junior team members or project coordinators preferred.