Lead negotiations with media partners across linear TV, national broadcast, cable, CTV, streaming, and select regional inventory opportunities.
Conduct upfront marketplace negotiations, including securing rates, added value opportunities, premium positioning, and favorable terms on behalf of clients.
Build and maintain strong relationships with networks, platforms, and media partners.
Document rates, terms, added value opportunities, and negotiated outcomes throughout the buying process.
Partner with key stakeholders to ensure negotiated buys are accurately executed and documented.
Review video investment plans and provide recommendations to ensure alignment with client objectives and negotiated commitments.
Identify opportunities to maximize value and efficiency within upfront and scatter marketplace investments.
Provide recommendations and marketplace insights related to video investment strategies.
Share finalized plans and investment recommendations with clients as needed and participate in client conversations when appropriate.
Maintain a strong understanding of marketplace trends, inventory shifts, pricing dynamics, and emerging opportunities across the video ecosystem.
8+ years of media investment, buying, or planning experience with significant expertise in linear television, video, and CTV.
Demonstrated experience owning or leading negotiations within the upfront marketplace.
Deep understanding of national broadcast, cable, streaming, and video investment strategies.
Strong relationships with major television networks, publishers, platforms, and media partners.
Experience negotiating rates, added value, premium positioning, and investment terms.
Proven ability to manage multiple negotiations and workstreams simultaneously while maintaining exceptional attention to detail.
Comfortable operating independently and collaborating with cross-functional stakeholders in a fast-paced agency environment.
Experience presenting recommendations and marketplace insights to internal stakeholders and clients.
Resourceful, proactive, highly organized, and action-oriented.
Passion for media, culture, and the evolving video landscape, with a constant curiosity about what's next.